It all began with an invitation for American soldiers to visit the Artistic Handicrafts Cooperative. The subject—thanks to the Bolesławiec journalist of the station Andrzej Stefańczyk—attracted the attention of TVN24 and TVN.

On 17 February, during numerous live broadcasts, millions of viewers had the opportunity to see the American soldiers’ visit to Artistic Ceramics. Both the young Americans and the television journalists were delighted to see how Bolesławiec ceramics are made. Even Olga Bierut, a TVN24 reporter, tried her hand at the difficult art of decorating ceramics.

The subject proved so interesting that the programme host in the Warsaw studio, Radosław Mróz, suggested that such a mug would be useful in the newsroom.

The management of the Artistic Handicrafts Cooperative decided to respond to the journalist’s suggestion. The company’s lead designers created a special edition of mugs for TVN24 and TVN. The mugs bear the names of specific programmes broadcast on TVN channels.

The Artistic Handicrafts Cooperative’s products were shown on TVN24 on Wednesday, 15 March, as a thank-you, during the programme “Wstajesz i wiesz”. “The mugs are beautiful; you can feel the soul in them,” R. Mróz said on air. “We will try to share them.”

Kubki z Ceramiki Artystycznej w TVN-ie. Tak się promuje Bolesławiec!Kubki z Ceramiki Artystycznej w TVN-ie. Tak się promuje Bolesławiec! • Photo author: kadr z programu TVN24
Kubki z Ceramiki Artystycznej w TVN-ie. Tak się promuje Bolesławiec!Kubki z Ceramiki Artystycznej w TVN-ie. Tak się promuje Bolesławiec! • Photo author: kadr z programu TVN24