Bolesławiec City Center (BCC), a shopping gallery in Bolesławiec, is accompanied by the slogan “The heart of the city – the center of events.” Let’s find out whether the advertising slogan reflects reality.
Almost four months have passed since the ceremonial opening of BCC Gallery. The celebrations, held over several days and featuring a variety of events (concerts, competitions and games for the youngest), attracted crowds of visitors to the gallery. Attendance during this period amounted to 58 000 people. From the first days of the gallery’s operation until the end of 2012, attendance at the shopping centre was very high, amounting to almost 200.000 people, which is more than four times the population of Bolesławiec.
The excitement surrounding the grand opening had barely subsided when feverish preparations for Christmas began.
The gallery was festively decorated. Garlands were hung inside, light curtains brightened up the façade, while a 5-metre Christmas tree appeared on the ground floor, delighting children and adults every day.
Gallery opening
Building a shopping mall is a major undertaking. Therefore, the mall’s owner, Antan Development, decided to thank everyone involved in creating this wonderful facility by organizing a VIP Gala, at which Steffen Mueller and Ania Kłys with their band took care of the great atmosphere.
On 22 November 2012, Mayor of Bolesławiec Piotr Roman and Rober Faktor, owner of the Antan Group, cut the ribbon at 9:00, inaugurating the Gallery’s operations. From then on, BCC became the new heart of the city and the center of events.
Competition – Fiat 500
Nearly 60 thousand visitors came to the gallery during the first weekend. So it is hardly surprising that during the grand finale of the competition for a Fiat 500, the building was literally bursting at the seams. The lucky winner of the main prize was a resident of Bolesławiec, who came to the competition with his entire family.
Gallery (4)
Show remaining photos (1)
Mikołajki
We care about the youngest, which is why, as is traditional, Santa Claus visited the BCC Gallery on December 6, together with his helpers. We handed out hand warmers, painted baubles and wrapped presents for free. It was magical and festive, of course in the Snowy Land.
Fat Thursday
We were curious how quickly news spreads on the Internet. The 333-doughnut giveaway we announced for BCC fans passed by like lightning. To our pleasant surprise, hundreds of fresh, melt-in-your-mouth doughnuts ended up in the hands of BCC fans in just over two hours.
Valentine’s Day
Valentine’s Day is another occasion that BCC decided to celebrate in a special way. Together with Biba, known from X Factor, we searched for couples in love in Bolesławiec. The result of a whole day of searching was a unique gallery of couples in love, which you can still view on level -1.
2,000 fans on Facebook
The promotional campaign accompanying Valentine’s Day attracted many people to BCC who had not previously had the opportunity to visit it. Exceeding 2,000 fans was an extremely pleasant surprise for us. As of today, there are already more than 2,200 of you ;-) Thank you. We hope there will be even more of us.
That is all in a nutshell. The coming months will bring more attractions, which you will surely enjoy. Easter is just around the corner, and with it comes a special family weekend on 23–24 March, whose highlight will be a flash mob!
We’ll welcome spring in fitness style, as well as with a May competition in which we will select the face of the Bolesławiec City Center gallery. Stay with us—visit the Gallery and follow the information published on the www.facebook.com/galeriabcc profile. See you!
(information commissioned by FLOW Communication)