In May this year, the istotne.pl portal recorded an impressive 784,000 visits, placing it first among local online media outlets. By comparison, the competing bolec portal recorded 185,100 visits, more than four times fewer.
Although istotne.pl recorded a 4.01% decrease in visits compared with the previous month, bolec saw a decline of as much as 21.7%. Even so, istotne.pl remains the clear leader in terms of the number of users.
| Number of visits | 784 000 | 185 100 |
| Change since April | - 4.01% | - 21.7% |
| Average visit duration | 00:02:37 | 00:01:49 |
| Pages per visit | 5.92 | 3.36 |
| Bounce rate | 1.43% | 40.24% |
Average visit duration and engagement
Users spend an average of 2 minutes and 37 seconds browsing istotne.pl, compared with 1 minute and 49 seconds on bolec. In addition, each visit to istotne.pl includes an average of 5.92 pages, while bolec records 3.36 pages per visit.
Low bounce rate
Equally importantly, istotne.pl can boast an exceptionally low bounce rate of 1.43%, compared with the high rate of 40.24% on bolec. This means that istotne.pl users are much more engaged and are less likely to leave the website after viewing just one page.
The latest data show that the istotne.pl portal not only attracts the largest number of users in Bolesławiec, but also keeps them engaged at the highest level. As a result, istotne.pl has been a leader in local online media for many years, offering readers extensive and interesting content. If you want to stay up to date with what is happening in the region, istotne.pl is a place worth visiting regularly.